This week, the President announced a tariff on imported solar panels in response to the Section 201 filing. In case you haven't seen it yet, here is the fact sheet released by the Office of the United States Trade Representative.
There's no doubt the solar industry has been affected these last six months simply from the anticipation of the outcome of the filing. While we're disappointed (to put it mildly) about the outcome, now we have an answer and can move forward.
Times like these present opportunities to reflect on what your company's value proposition is to the industry. That is, what problem are you trying to solve for the solar industry?
When we started Solar Site Design, we set out to solve the problem of expensive customer acquisition. Personally, our sales team needed a tool to capture data while we were in the field with clients. We also needed an easy way to share this data with our EPC partners. Independent sales professionals continued to approach us wanting to join the solar industry, but didn't know where to start.
So, we built the Solar Site Design platform to train and connect these independent sales professionals to our EPC partners when they had a client interested in building solar. Independent sales professionals now have a way to sell solar to their clients, and our EPC partners have an opportunity to win a qualified project through our Marketplace without paying for the project until it is sold.
As we reflect on more ways to solve customer acquisition in the commercial and industrial space - nationwide - we're continuing to build relationships with professional sales teams in the energy space and are excited about a new partnership with a manufacturer. We're working hard to find a way to close the gap on the commercial & industrial sales cycle, so stay tuned!
In the weeks ahead, as you're strategizing with your team, we encourage you to reflect on your "why", too.